Blog MINERAL on Twitter: “Ever heard of Wren Kitchens? Nor had we. But they’ve produced a rather catchy rap video to sell their wares featuring an employee. Could have been dismal but works rather well. https://t.co/15BFdu89AK… https://t.co/XwuT8dWuwU” MINERAL on Twitter: “LIDL winds-up Waitrose and M&S by apparently papering over their Christmas billboards with a cheeky campaign showing how much cheaper their products are. Simple but effective.… https://t.co/ZOkzofVPIn” MINERAL on Twitter: “Did you know we have a Creative Industries Minister? Well we do, and she’s announced £20m funding to broaden diversity, nurture regional business and support fledgling videogame devs. https://t.co/8IxqBmyPrW via @TheDrum… https://t.co/2k9JFyBfZR” Retail marketing: why will the customer cross the road in 2019? | The Drum MINERAL on Twitter: “Great post on the value of analogue to create moments of enduring engagement in a throwaway world. via @TheDrum https://t.co/kXWWeJDWQR and a great Pepsi ad here https://t.co/5B9gwJyNZ5… https://t.co/UkWDEKAH20” MINERAL on Twitter: “Great article from @Marketingweek on the importance of making digital part of your marketing mix, not the whole thing – “You don’t need a digital strategy. You need a better strategy, enabled by digital.” https://t.co/p4CwjB5Gpz… https://t.co/iqVZm3FH3Q” MINERAL on Twitter: “This is a rather nifty idea – Uber Eats will deliver a Christmas meal prepared by your family and a Coke to anyone working on Christmas Eve. The ad’s very well done, with a proper idea behind it. https://t.co/CU1lAM4uwB… https://t.co/HhS88lo3zL” MINERAL on Twitter: “Not your average Christmas ad but Pampers gets plenty of pack shots in this nicely done spot set in a maternity ward. https://t.co/rHpAT6cGVd… https://t.co/sCMbDLZd7A” MINERAL on Twitter: “There’s something a bit Nathan Barley about this ‘social experiment’ which saw budget US shoe brand Payless re-brand a store as Palessi, stage a fashionista launch and sell its $19 shoes for hugely inflated prices. LOL https://t.co/YJZnPqlwbg… https://t.co/AasLwnTnhx” MINERAL on Twitter: “Twitter takes its flagship @Twitter account OOH in Times Square having seen a 14-fold increase in replies with its approach of conversing like a Twitter user rather than a publisher. via @TheDrum https://t.co/kiqLW4vjNm… https://t.co/IRVV5lJyPB” ORANGE Christmas 2018 â Keep Christmas Wonderful – YouTube MINERAL on Twitter: “Wonderbra updates its famous and controversial ‘Hello Boys’ ad, claiming that the new ‘Hello Me’ line is “our way of empowering women to express their individuality with confidence in themselves & in their style”. Hmmm… https://t.co/YyNHB78zKp”
