The success of the Showers and Wet Rooms campaigns gained AKW significant attention within the industry, opened doors to retailers they hadn’t previously had access to and gave the sales force a powerful set of tools to work with.
AKW decided to bring their corporate identity into line with the fresh new approach these campaigns had introduced, so Mineral Creative designed and wrote a Corporate Brochure which reflected the wide range of products and services AKW offers, why it is the market leader, its history and its service culture.
The strapline ‘Life Made Better’ came out of this project and has since become an integral part of AKW’s new Brand Identity.
The Corporate Brochure was supported with brand consistent Business Cards, a Document Folder and even a 2017 Calendar!
