Premium Credit is the UK and Ireland’s leading premium finance company, with over 2.1m customers and £3.3bn in net advances. For over 30 years it has helped businesses and individuals pay for their premiums, from insurance through to memberships and annual fees such as accountancy, by spreading the costs over regular instalments, instead of paying the whole premium up front.
Premium Credit tasked Mineral with a full strategic review of all its creative and marketing collateral across all its channels. We met with department heads, frontline staff and sales and marketing personnel to create a full picture of the current and future needs within the business and produced a comprehensive set of strategic recommendations.
